​Subscribe | Advertise​

Feel like you’re building a whole business from Google Docs and vibes?

No judgement (okay, maybe just a little), but there is a better way. The Reach Club is where creative solopreneurs get sh*t done. Together. ✨ Coworking calls that feel like a breath of fresh air. ✨ A small-but-mighty crew that actually shows up. ✨ Access to our Unmute Yourself visibility challenge (yep, mid-sprint!) Try it free. Your future self—and the tabs you keep avoiding—will thank you. START YOUR FREE TRIAL

​

Hi Reader,

A subscriber recently shared:

“Managing projects means juggling a million apps — Canva, Google Docs, Notion, ChatGPT, YouTube, and more. I’ve tried batching tasks by type (design, writing, editing), but I still feel scattered. How do you streamline when there are so many moving pieces?”

You probably feel this too if you’re running a creative online business.

One project turns into a million action items. One tool turns into five. One small task turns into an afternoon of tab-switching.

This is the reality of modern creative work, and here’s why it happens:

• You wear every hat. Strategy, execution, admin, marketing. It’s all on you.
• Every tool solves a small slice of the problem. So you patchwork solutions together instead of building one holistic system.
• You build as you go. Because who has the luxury of setting up systems before business gets busy?

The real issue isn’t just too many tools. It’s too many open loops. Too many unfinished threads your brain is trying to hold at once.

So instead of asking yourself, "How do I streamline?" Start with: "What do I actually need to do?"

Before you build a better workflow, you have to lighten the load.

The framework I always come back to is ESAD: Eliminate, Simplify, Automate, Delegate.

Before streamlining:

• Eliminate: What steps, deliverables, or tools can you cut?
• Simplify: Can you combine platforms or phases?
• Automate: Can you templatize recurring tasks?
• Delegate: What can you offload? Even to your future self with better templates or systems?

If you skip this step, no workflow will save you.

You’ll organize the overwhelm instead of clearing it.

Cut first. Then organize. Your brain (and your business) will thank you.

‘Til next time!

Big (virtual) hugs,

✨ What’s happening inside The Reach

💡What I'm loving right now

👩🏾‍💻 Need copy that sounds like you and sells?

​

​​

1719 Lawrence Ave E, Scarborough, ON M1R 2X7
​Unsubscribe · Update your profile​

This newsletter sometimes contains affiliate and sponsored links (marked with an asterisk), and I may receive a commission if you make a purchase through these links.

​

Jasmine Williams Media is a company that was founded and primarily operates within the ancestral, traditional and unceded territories of many nations, including the Mississaugas of the Credit, the Anishnabeg, the Chippewa, the Haudenosaunee and the Wendat peoples, also known as Toronto, Canada. This land is now home to many diverse First Nations, Inuit and Métis peoples.